Business Communication Section A: Objective Type & Short Questions (30 marks) Part one: Multiple choice: Part Two: Section B: Caselets (40 marks) Caselet 1 Mr. and Mrs. Sharma went to Woodlands Apparel to buy a shirt. Mr. Sharma did not read the price tag on the piece selected by him. At the counter, while Read more about Business Communication – MC – is an essential function of Business Organizations[…]
ATTEMPT ANY TEN QUESTIONS
CASE I : BANKING ON RELATIONSHIP The birth of ABC Bank took place after the RBI issued guidelines for the entry of new private sector banks in January 1993. Subsequently, the promoter of ABC Bank sought permission to establish a commercial bank and retained KPMG, a management consultant of international repute, to prepare the groundwork Read more about Banking Management – Case – BANKING ON RELATIONSHIP[…]
Case I- The Day That Wal-Mart Dropped the Smiley Face Retail giant wal-mart annually spends close to a half billion dollars on advertising, so the company’s decision in the first month of 2005 to run full-page ads in more than 100 newspapers was not really surprising. What was surprising was the copy in those ads, Read more about Advertising Management – Case – The Day That Wal-Mart Dropped the Smiley Face[…]
Write in your own words a definition of the term ‘communication’ and trace its origin “The lack of upward communication can be disastrous”. Discuss with reference to some examples. Modern psychologists and management experts have been seriously studying the communication patterns or systems in organizations. What are the basic questions that they are trying to Read more about Business Communication[…]
SECTION A 1. Detailed Project Report (DPR) forms the foundation on which the entire superstructure of the project is built – “If it is weak, project cannot weather turbulent times ahead.” Bring out the do’s and don’ts of a good DPR. 2. Explain the following methods of forecasting demand :(a) Exponential Smoothing(b) Adaptive Exponential Smoothing(c) Read more about Project Management[…]
PART A 1. What are life cycle logistics?2. Compare and contrast a performance cycle and a link.3. Explain the considerations should be employed to identify the appropriate customer service measures.4. What criteria might be applied in order to determine a minimum order quantity?5. Explain the significance of costing in logistics.6. Describe the difference between demand Read more about Logistics Management[…]
Differentiate between product and chemical tanker Discuss any major survey on board What is the advantage of high voltage and how it is generated Differentiate between York Antwerp rules and Hague Visby rules What is PSSA( particular sensitive sea area) and what is the difference between special area Explain P&I clubs, reason for such clubs, Read more about Marine Management – Differentiate between product and chemical tanker[…]
CASE I — A GLOBAL PLAYER?
This is one game that India has permanently lost to its arch-rival Pakistan – manufacturing and exporting sports goods. Historically, when India and Pakistan were one before 1947, Sialkot, now in Pakistan, used to be the world’s largest production centre for badminton, hockey, football, volleyball, basketball, and cricket equipment. After the creation of Pakistan, Jalandhar became the second centre after Hindus in the trade migrated to India.
Case I – PANDIT TO AFAUZI
The case is based on an actual incident which took place in an Army unit operationally deployed in a field area just a few months before the 1971 showdown with Pakistan. The opposing forces of India and Pakistan were taking their respective positions in a pre-war scenario. The clouds of showdown were looming large over the horizons of both the countries.