Question Papers

Essential of Management – Case – A large dry cleaning operation had a central

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CASE STUDY 

A large dry cleaning operation had a central production facility that was fed by 7 regional drop off Pickup locations. The busy seasons (i.e., spring and fall) resulted in considerable customer dissatisfaction and loss of business as product turnaround went from 4 and 5 days to 8 and 9 days. This project involved the use of Job Analysis techniques to improve individual productivity, eliminate bottlenecks in the flow of material, assign to specific people, and increase throughput.

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Cyber Law – A young lady named Ritika Adjania found her profile in an online community

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Question – 01

A young lady named Ritika Adjania found her profile in an online community named “1worldcom” on its website 1worldcom.net. Her surprise turned to horror when she realized that the profile painted her as a person of dubious character whose only interest was money. The profile also “boasted” of her achievements which included defrauding a bank of Rs.10 lakh and getting away with it. Ritika immediately informed “1worldcom” of the posting and requested them to remove it. The posting was removed the next day but reappeared a week later. It was again removed but reappeared two days later. Deeply hurt, Ritika filed a suit for defamation against “1worldcom”. With reference to jurisprudence of defamation cases, examine the liability of “1worldcom.”

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Corporate Law – Void Contracts and Void able Contracts

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Q1) Write short notes (any two)

  1. Void Contracts and Void able Contracts 
  2. Standard Terms and Freedom of Contract
  3. Banking Law
  4. Negotiable Instruments

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Consumer Behaviour – Define Perception in context to consumer behaviour

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Q1. Define Perception in context to consumer behaviour? How does perception affect consumer behavior? Discuss three marketing situations where perception influences buying behaviour.

 

Q2. Suggest which schedule the fixed ratio or the variable ratio schedule will be suitable for advertising of a new department store. State your assumptions.

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Consumer Behaviour – Briefly describe the changing trends in consumer behaviour

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Q1. Briefly describe the changing trends in consumer behaviour in Indian context

 

Q2. Discuss the role of reference groups for patronising a new magazine?

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Consumer Behavior – Define Perception in context

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  1. Define Perception in context to consumer behaviour? How does perception affect consumer behavior? Discuss three marketing situations where perception influences buying behaviour.

 

  1. What is meant by consumer perception? Explain the factors which affect consumer perception?

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Business Strategy – Differentiate between Corporatelevel Strategies

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Q1. Differentiate between Corporatelevel Strategies and Business level Strategies .

 

Q2. Discuss Research & Development.

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Business Strategy – Describe four processes SECI

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  1. Describe four processes SECI through which knowledge is converted from one form to another.

 

  1. Write down the steps of activating Strategies with special reference to Hindustan Unilever Ltd.

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Business Planning & Policy – XYZ Ltd. Wishes to adopt the cost-leadership

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1. XYZ Ltd. Wishes to adopt the cost-leadership business strategy for one of its SBUs. How should it ensure operational effectiveness in terms of productivity, processes, people and pace? If, after 1 year, the company wishes to change over to a differentiation business strategy, identify the changes it should bring in its approach to attain operational effectiveness.

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